Lower Postage Spend, Built In
Intelligent optimization embedded directly into your communications workflow, leveraging data, automation, and deep postal expertise to maximize efficiency at scale.
Postage Optimization
Postage is typically the biggest cost in any mailing. Most organizations treat it as fixed. Sepire embeds intelligent optimization directly into your communications workflow — reducing costs without compromising delivery performance.
What It DoesPostage costs reduced —
Postage costs reduced —
delivery performance protected
Group Notices To Reduce Volume
Group notices and communications with other mailings to reduce volume, improve efficiency, and lower overall costs, without changing your production workflow.
Deliverability And Address Accuracy
Address validation, list verification, and data hygiene built in — improving deliverability, eliminating waste from undeliverable or returned mail, and qualifying your mailings for USPS address-quality postal discounts.
Smarter Logistics And Worksharing
Presort, commingling, co-palletization, and drop-shipping through our logistics network move mail closer to the recipient — unlocking USPS worksharing discounts, accelerating in-home dates, and reducing delivery risk.
How Optimization WorksEvery lever pulled —
Every lever pulled —
every dollar accounted for
Postage optimization is the process of finding the best way to get mail from our facility to a recipient's mailbox at the right time and price. It combines deep USPS expertise, data hygiene, logistics, and mailpiece design, applied as a continuous discipline, not a one-time exercise.
Presorting
Mail sorted to USPS specifications before drop, qualifying for automation discounts and faster processing at the post office.
Commingling
Your mail combined with other clients’ mail to achieve deeper presort levels and access lower postage rates than a single mailer could alone.
Address Quality
CASS certification and NCOA processing ensure addresses are deliverable and fully reported, eliminating undeliverable mail before it enters production.
Delivery Timing
Pieces leave our facility in time for your in-home date. Drop schedules planned against USPS service standards to hit delivery windows reliably.
Postal Discounts, Programs
Access to USPS promotions, incentive programs, and discounts most organizations miss — applied automatically where your mail qualifies.
Notice Grouping
Notices and communications grouped with other mailings to reduce volume, improve efficiency, and lower overall costs.
Beyond Cost ReductionStrategic mail design,
Strategic mail design,
not just cheaper postage
Beyond traditional optimization, Sepire enables more strategic mail design and execution — recommending unique, interactive direct mail formats to drive engagement while keeping postage costs in check.
Self-Mailers
Eliminate the envelope entirely, reducing production cost and postage while maintaining impact and personalization.
Informed Delivery Integration
USPS Informed Delivery campaigns extend the reach of physical mail into digital, a free channel most mailers aren’t using.
Format Recommendations
Recommendations for unique, interactive direct mail formats that qualify for USPS promotions, driving engagement while reducing net postage cost.
How It Works
From mailing plan to mailbox
1
Analyze
We review your mailing data, volumes, drop schedules, and current postage spend, identifying every opportunity to reduce cost.
2
Optimize
Presorting, commingling, address quality, and notice grouping applied, leveraging data, automation, and deep postal expertise to maximize efficiency.
3
Execute
Pieces leave our facility in time for your in-home date. Drop schedules managed against USPS service standards throughout.
4
Refine
Continuous monitoring and refinement of mailing performance, every campaign informing the next to improve cost, accuracy, and impact over time.
What You Stop Overpaying For
Postage optimization is continuous, not a one-time task.
Sepire embeds intelligent optimization directly into your communications workflow — leveraging data, automation, and deep postal expertise to maximize efficiency at scale. From presorting and commingling to address quality and delivery timing, every aspect of your mail strategy is continuously refined.
Unoptimized Postal Strategy
Postage cost: Full-rate postage paid on every piece, no presorting, no commingling, no access to volume discounts whatsoever
Volume: Every notice mailed separately, no grouping, no consolidation, full cost incurred on every individual mailing
Address quality: Undeliverable mail enters production and reaches the postal stream, wasting postage, paper, and production time
Postal programs: USPS promotions and incentive programs missed, no postal expertise in-house to identify or apply for them
Performance: No visibility into mailing performance, the same inefficiencies repeat across every campaign indefinitely
Postage Optimization With Sepire
Postage cost: Lower postage spend through advanced optimization, presorting, commingling, and postal program access applied automatically
Volume: Notices grouped with other mail to cut volume, boost efficiency, and reduce costs
Address quality: CASS certification and NCOA processing eliminate undeliverable addresses before production even begins
Postal programs: Greater access to postal discounts and programs, applied automatically where your mail qualifies, every mailing
Performance: Continuous monitoring and refinement of mailing performance, every campaign informing the next to always reducing waste
Key BenefitsWhat changes
What changes
for your team
- Lower postage spend through advanced optimization strategies
- Ability to group notices and communications with other mailings to reduce costs
- Recommendations for unique and interactive direct mail formats
- Improved deliverability and address accuracy
- Greater access to postal discounts and programs
- Continuous monitoring and refinement of mailing performance
- Reduced waste from undeliverable or inefficient mail
Contact Us
Let’s talk about your communications challenges
We specialize in working with compliance-driven organizations across regulated industries — and nothing energizes us more than solving complex communications challenges others can't.